06
Rebuilding Trust for TruSmile Dental Clinics
Dental
Marketing
TruSmile is a regional dental care provider focused on family and cosmetic dentistry. Their presence across five cities was being overshadowed by newer competitors with stronger digital strategies.
Client
Wendo AI
Category
Local SEO & Brand Refresh
Work Period
January 2024 – April 2024
Industry
Healthcare / Dentistry
The Challenge
Outdated brand assets and inconsistent listings hurt TruSmile’s local SEO. Their Google Business Profiles lacked reviews, proper categories, and keyword optimization.
Our Strategy
Local SEO Cleanup: Claimed and optimized all clinic listings, ensuring NAP consistency across 30+ directories.
Review Generation: Automated review requests post-appointment with 4.6+ rating goal.
Website Revamp: Designed a clean, mobile-first site optimized for appointment booking.
Content Localization: Created localized service pages and city-specific blog content.
The Results
300+ new 5-star reviews in 3 months
#1 local search ranking in 4/5 clinic locations
46% increase in online bookings
2.3x growth in organic traffic
